Mondelēz International Joins Hedera Council, Fetch.ai Welcomes Deutsche Telekom, and Taurus Partners with Lido Protocol

Crypto News Today Mondelez International, Maker of Oreo, Milka, and Toblerone, Joins the Hedera Council, Plus More!

Mondelēz International to join Hedera Council – Crypto News highlights

Sead Fadilpašić Last updated: February 14, 2024 09:30 EST | 4 min read

Source: Dalle-3

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In today’s crypto news: – Mondelēz International to Join Hedera Council – Fetch.ai Foundation Welcomes Deutsche Telekom as First Corporate Partner – Taurus and Lido Enable stETH Custody and Staking Amid Demand from Banking and Corporate Clients

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Mondelēz International Joins Hedera Council

The Hedera Council, a consortium of over 30 diversified organizations governing the Hedera network, today announced that Mondelēz International has joined the Council, according to the press release shared with Blocking.net.

Mondelēz International is a multi-national food company with massive global and local brands such as Oreo, Ritz, LU, Clif Bar, Tate’s Bake Shop biscuits and baked snacks, Cadbury Dairy Milk, Milka, and Toblerone chocolate.

The company operates in over 80 countries, employing 91,000 people worldwide.

As a member of the Hedera Council, >“Mondelēz International […] is working to develop innovative, distributed ledger technology (DLT)-based solutions on Hedera, initially focused on digital transformation initiatives, supply chain management, and enriched business processes to enable enhanced customer experiences.”

One example is showcased in Mondelēz’s current work with fintech and payments platform company SKUx. The announcement said that SKUx and Mondelēz are expanding a customer service program by adding a near real-time SKUx digital payment option alongside coupons, mailed paper checks, and vouchers.

Per the press release, >“The next-generation use case leveraging Hedera will serve as the first real-world adoption of DLT to track the supply chain of consumer-packaged goods (CPG), digital payment-based offers.”

Xiang Xu, Global COE Leader of Digital Strategy and Blockchain at Mondelēz International, commented that “the potential to solve longstanding retail industry challenges for consumer-packaged goods companies and merchants is very compelling.”

Bill Miller, co-chair of the Membership Committee for the Hedera Council, stated that together, the partners are “spearheading relevant business solutions for the greater CPG and retail ecosystem.”

Q&A

Q: How will Mondelēz International leverage Hedera’s technology?

A: Mondelēz International aims to develop innovative, distributed ledger technology (DLT)-based solutions on Hedera. They will focus on digital transformation initiatives, supply chain management, and improving business processes to enhance customer experiences. One example is their collaboration with SKUx to introduce a near real-time digital payment option for their customer service program.

Q: What are the potential benefits of using DLT to track supply chains in the consumer-packaged goods industry?

A: By leveraging DLT, companies like Mondelēz International can create transparent supply chains for consumer-packaged goods. This allows for greater traceability and visibility, reducing the risk of counterfeiting and enhancing trust among consumers. Additionally, digital payment-based offers can be integrated seamlessly, providing a more efficient and convenient experience for customers.

Q: Are there any other companies in the Hedera Council?

A: Yes, the Hedera Council consists of over 30 diverse organizations that govern the Hedera network. These organizations collaborate to develop and implement blockchain-based solutions across various industries.

Fetch.ai Welcomes Deutsche Telekom as First Corporate Partner

Deutsche Telekom, one of the world’s leading integrated telecommunications companies and the largest telecommunications provider in Europe by revenue, has partnered with the Fetch.ai Foundation.

It is the first corporate partner to collaborate on advancing state-of-the-art AI and Web3 technologies within the Fetch.ai network, according to the press release.

The partnership aims to revolutionize industrial applications by leveraging AI-driven autonomous agents and blockchain integration to streamline processes and enhance security across sectors like healthcare and automotive.

The Fetch.ai Foundation is a non-profit organization established in the Netherlands by Bosch and Fetch.ai. It advocates for an open platform accessible to a diverse user base.

Deutsche Telekom’s subsidiary MMS takes on the role of both a member and validator, bolstering network security for the decentralized Fetch.ai blockchain, operating on the Cosmos protocol, said the Foundation.

Merging blockchain and AI is a pivotal moment in industry evolution, unlocking new possibilities and collaborative innovations.

“By combining secure data transmission with AI capabilities, blockchain technology enriches AI functionality, enabling informed decision-making and facilitating a decentralized internet (Web3) that prioritizes user privacy and control,” concluded the Fetch.ai Foundation.

Q&A

Q: What is the purpose of the partnership between Deutsche Telekom and Fetch.ai?

A: The partnership aims to advance the development of AI and Web3 technologies within the Fetch.ai network. Together, they will explore the application of AI-driven autonomous agents and blockchain integration in various industries, such as healthcare and automotive. The goal is to streamline processes, enhance security, and drive innovation.

Q: How will AI and blockchain integration benefit industrial applications?

A: By combining AI and blockchain, companies can create autonomous systems that can make informed decisions and streamline processes. For example, in healthcare, AI can be used to analyze medical data securely and make accurate diagnoses, while blockchain ensures the integrity and privacy of patient information. In automotive, AI-powered autonomous agents can optimize traffic flows and enhance the safety of self-driving cars.

Q: What role does MMS, a subsidiary of Deutsche Telekom, play in the partnership?

A: MMS serves as both a member and a validator, contributing to the network security of the decentralized Fetch.ai blockchain. As a validator, MMS helps maintain the stability and integrity of the network, ensuring the trustworthiness of the data and transactions performed on the blockchain.

Taurus and Lido Enable stETH Custody and Staking

In other crypto news, global digital asset infrastructure provider Taurus today announced a strategic partnership with Lido Protocol, the middleware liquid staking solution for Ethereum.

Taurus will integrate Lido and add custody and staking support for staked Ethereum (stETH) to Taurus-PROTECTTM, their banking-grade custody solution, according to the press release.

Taurus has also expanded Taurus-EXPLORERTM, its blockchain connectivity infrastructure, including nodes and indexing, to support the Lido middleware.

Per the announcement, >“In response to growing institutional demand, Taurus’ clients will gain access to Lido’s liquid staking middleware solution, allowing them to stake their Ethereum and access rewards while still using stETH for other on-chain activities, including liquidity pool swapping (to exchange stETH for ETH).”

Marin Tvrdić, a prominent Protocol Relations enthusiast and contributor who actively supports liquid staking technologies like the Lido protocol, commented that the integration combines the benefits of liquid staking with a banking-grade custody solution to help bridge the DeFi-TradFi gap. “This integration addresses issues of security and liquidity by ensuring assets are protected and easily accessible to make DeFi more appealing to everyone,” Tvrdić said.

Vassili Lavrov, Head of Product at Taurus, added that liquid staking “solves several pain points” associated with Ethereum native staking. This includes high barriers for investors and locked liquidity.

Taurus serves as the trusted platform for Europe’s largest financial institutions and corporate firms, the announcement said. Over half of Switzerland’s banks that provide digital asset services rely on Taurus infrastructure.

Meanwhile, the Lido protocol programmatically solves problems associated with native ETH staking, such as illiquidity, accessibility, and dealing with hardware.

Q&A

Q: What does the partnership between Taurus and Lido enable for Ethereum investors?

A: The partnership allows Taurus clients to access Lido’s liquid staking middleware solution, enabling them to stake their Ethereum while still using stETH for other on-chain activities. This gives investors the flexibility to utilize both the staked and unstaked forms of their Ethereum holdings, including participation in liquidity pools.

Q: How does liquid staking address the barriers and challenges of Ethereum native staking?

A: Liquid staking solves several pain points associated with Ethereum native staking. It eliminates the issue of locked liquidity, allowing users to access the value of their staked assets. It also alleviates the high barriers for entry that often discourage small investors from participating in staking. Additionally, by removing the need for hardware and technical know-how, liquid staking makes the staking process more accessible to a wider range of users.

Q: Why is Taurus considered a trusted platform for financial institutions and corporate firms?

A: Taurus has established a strong reputation as a reliable and secure digital asset infrastructure provider. Their banking-grade custody solution, Taurus-PROTECTTM, offers institutions a robust and compliant platform to store and manage digital assets. The fact that over half of Switzerland’s banks providing digital asset services rely on Taurus infrastructure is a testament to their credibility and track record.

Future Outlook and Investment Recommendations

Based on these recent developments, it is evident that companies across various industries are recognizing the potential of blockchain technology and its integration with other emerging technologies like AI and decentralized finance. These partnerships signify the growing adoption and use cases of blockchain beyond the cryptocurrency realm.

Investors looking to capitalize on these trends may consider diversifying their portfolios with exposure to companies involved in these collaborations. The continued development of innovative solutions and the integration of blockchain with AI and other technologies offer promising opportunities for growth and disruption in several sectors.

Additionally, investors interested in the cryptocurrency market may choose to explore assets that benefit from the advancements in blockchain technology. Projects like Hedera, Fetch.ai, and Lido Protocol are pushing the boundaries of what is possible in decentralized systems, and their success could have a significant impact on the value of their associated digital tokens.

As always, it is crucial for investors to conduct thorough research, assess their risk tolerance, and seek professional advice before making any investment decisions.

Reference Links

• The Hedera Council
• Late to Buy Hedera (HBAR) Price Rallies 10%, “Coin Could Explode Next”: Here’s Why
• Deutsche Telekom Partners Fetch.ai Foundation to Drive AI, Blockchain Innovation
• Deutsche Telekom Partners Fetch.ai Foundation to Drive AI, Blockchain Innovation
• Next Major Ethereum Price Targets According to Model: Here’s Why $5,100 Is in Sight
• Taurus
• Mina Protocol: When Is It Going to Zero? (MINA Price Drops) New Mining Protocol Secures $64 Million
• Follow Us on Google News

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